S.I.T.F.E. is a social enterprise that educates & empowers individuals with knowledge and essential tools to produce, act in or direct films & theatre productions. However, they were not getting much exposure to their offerings and the brand awareness was minimal and they wanted a reinvigoration of their brand awareness.
De Mellows revamped their online presence and did brand activation for the organisation and not only did it have a positive impact on its company but also its stakeholders both within and without. We positioned them well and it was a much desired directional push towards their path to contributing back to society and nurturing the talent pool in the local arts scene.